Privacy policy

Privacy Policy – Modo
At Modo, your privacy is not just a policy—it’s a commitment. We deeply value the trust you place in us when you choose to shop with our brand. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or interact with us. Whether you're browsing, creating an account, or making a purchase, your data is treated with integrity, transparency, and the highest level of care.

1. Scope of This Policy
This Privacy Policy applies to all users who interact with www.modoitaly.com, whether browsing, subscribing, or transacting. It governs the use of personal information submitted directly through our website, as well as data collected via cookies, analytics, third-party platforms, and customer service channels.
By using the Modo website or providing us with your personal information, you agree to the terms outlined in this policy. If you do not agree, we kindly ask that you discontinue use of the website.

2. What We Collect & Why
We collect data to enhance your experience, fulfill orders, personalize services, and maintain operational efficiency. Information collected may include:
a) Identity & Contact Information
Name, phone number, email address, billing/shipping address
Used for order confirmation, delivery, account management, and customer communication
b) Account & Transactional Data
Account login details, past orders, wishlists, preferences
Used to customize recommendations, streamline checkout, and provide customer support
c) Payment Information
Limited payment details (via secured third-party payment gateways)
Modo does not store full credit/debit card details
d) Technical & Usage Data
IP address, browser type, device identifiers, time zone settings
Website interaction logs, search queries, page visits, click behavior
Collected via cookies and used to improve performance, security, and relevance
e) Marketing Preferences
Newsletter sign-ups, campaign responses, feedback submissions
Used for promotional offers, style inspiration, and loyalty engagement

3. Legal Basis for Data Processing
We process your data under one or more of the following legal grounds:
Contractual necessity: To fulfill your order or respond to your requests
Legitimate interest: To improve services, prevent fraud, and conduct analytics
Consent: Where required, especially for newsletters and promotions
Legal obligation: To comply with laws and regulatory frameworks
You may withdraw your consent at any time by contacting our support team.

4. How We Share Your Data
We do not sell or rent your personal information. However, we may share it with:
Technology & Hosting Providers: For site functionality, optimization, and security
Payment Processors: To manage secure transactions
Delivery Partners: To ensure timely shipment and tracking
Marketing Service Providers: For campaign delivery and audience targeting
Legal or Regulatory Authorities: If required by law, fraud investigations, or enforcement proceedings
All third parties are contractually obligated to keep your data secure and confidential.

5. Cross-Border Data Transfers
If you are accessing our website from outside India, please note that your data may be transferred to and stored in servers located in India or other countries where our service providers are located. These jurisdictions may not offer the same level of data protection as your home country. By using our services, you consent to the transfer of your information across borders in accordance with this policy.

6. Your Privacy Rights
You have the right to:
Request access to your personal data
Correct or update inaccurate data
Request deletion of your data, subject to legal obligations
Withdraw consent for marketing communications
Object to or restrict certain types of data processing
Lodge a complaint with the relevant data protection authority
To exercise your rights, please email us at info@modoitaly.com. We may require verification of your identity before proceeding with your request.

7. Data Retention & Archiving
We retain your data only as long as necessary for the purpose it was collected, or as required by law. This includes maintaining records for tax, legal, and audit purposes. Once data is no longer needed, it is securely deleted or anonymized to prevent identification.

8. Security Measures
We use advanced technical and organizational safeguards to protect your personal data, including:
SSL encryption for secure data transmission
Secure payment gateways (PCI-DSS compliant)
Firewalls, anti-virus systems, and restricted data access
Regular vulnerability assessments and monitoring
While we make every effort to protect your data, no system is entirely foolproof. We recommend that you protect your account credentials and report any suspected misuse immediately.

9. Marketing Communications
With your explicit consent, we may use your email address or phone number to send you promotional messages, product updates, style recommendations, or exclusive offers. You may opt out of these communications at any time by clicking the “Unsubscribe” link at the bottom of our emails or by emailing info@modoitaly.com.
Please note that transactional emails (e.g., order confirmations, shipping notifications) will continue to be sent even if you opt out of marketing communications.

10. Third-Party Services & Social Media
Our website may include links to third-party sites or integrate with platforms such as Instagram, Meta, or Google. Please be aware that these platforms have their own privacy policies, which we encourage you to review. Modo is not responsible for the content or data practices of third-party websites or services.

11. Policy Updates
We may revise this Privacy Policy from time to time to reflect new technologies, regulatory updates, or changes in business practices. All updates will be posted on this page along with the effective date. Your continued use of our website after these changes constitutes your acceptance of the revised policy.
Effective Date: July 2025
Last Updated: July 19, 2025

12. Contact Us
If you have any questions, concerns, or would like to file a complaint regarding this Privacy Policy or how we handle your data, please reach out to our Privacy Officer at:
Email: info@modoitaly.com
Phone/WhatsApp: +91 9717601484
Customer Support Hours: Monday to Saturday, 10:00 AM – 6:00 PM IST

Your privacy is our responsibility. Thank you for choosing Modo.